Sampoerna Creates Product Excitement Using EyeClick Technology
03/05/2010
Throughout spring 2010, Sampoerna, held a multi-location product launch named “Flava Click Mint” produced by Kreasi Selatan. Over 5,000 participants throughout Jakarta, Indonesia celebrated and experienced the Flava Click Mint displays by EyeClick. Malls, exhibition centers, hotels and restaurants were among the six venues to host the event and bring an exciting, new experience to customers.
The special EyeClick attractions included the Flava Tunnel and the Flava Challenge. As people passed through the Flava Tunnel, the colors and images morphed and revealed a virtual button. People were then invited to touch the button and activate new animation about Flava Click Mint. At the Flava Challenge, Flava fans got to play a one-of-a-kind, virtual game of soccer.
EyeClick offers innovative ways for clients to engage their target audiences. Interactive displays activated by motion and touch offer a fantastic method of relaying product information. Any surface can be transformed into a dazzling and memorable experience. Additionally, the dynamic gaming templates can be easily customized to create fun and excitement around a brand. With EyeClick, clients are given the freedom to create any vision they have in mind. Interactive projection displays are ideal for retail locations, museums, conference centers and any other public space.
About EyeClick Ltd.
EyeClick Ltd. (www.eyeclick.com) specializes in creating inventive products that transform designated spaces into magical experiences. The company's EyeStep, EyeTouch and EyeBoard products open up a world of possibilities for brands to effectively communicate with target audiences in out-of-home locations. EyeClick has helped leading brands, from Samsung and Volvo to Nokia and GE, transform their floors, walls and window areas into spectacular interactive displays that leave a long-lasting impression on consumers. EyeClick gives event and trade show organizers, retailers, advertisers and media companies the ability to showcase rich interactive digital content in public spaces, including convention centers, promotions, malls, airports and chain stores.
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